# adspirer-optimize

> Claude/Codex skill by [@adspirer](https://omgskills.com/library/adspirer/index.md) · 0 stars · Updated 2026-10-20

Find and fix wasted ad spend with Adspirer — cut spend that isn't converting, add negative keywords, exclude audiences and placements, reallocate budget to what works, and check whether campaigns are pacing over or under budget. Proposes changes and asks before spending or moving money.

## Install

```sh
git clone https://github.com/Adspirer/adspirer-claude-plugin /tmp/adspirer-claude-plugin && ln -s /tmp/adspirer-claude-plugin/skills/adspirer-optimize ~/.claude/skills/adspirer-optimize
```

## From README

Cutting waste and pacing budget Follow adspirer-mcp before any tool call. Load the platform skill for field rules. This skill proposes changes and applies them only after the user agrees to that specific change. Find the waste | Platform | Tool (through its router unless noted) | |---|---| | Google | analyzewastedspend, then analyzesearchterms | | Meta | analyzemetawastedspend | | TikTok | analyzetiktokwastedspend | | LinkedIn | analyzelinkedinwastedspend | | Amazon | analyzeamazonwastedspend, then getamazonsearchterms | Waste has a few shapes and they need different fixes: Spend with zero conversions. The obvious one. But check the volume first — an ad group with $40 spend and no conversions may simply not have had a chance yet at a $60 CPA. Spend converting far above target. Worse than zero, because it looks like it's working. Search terms you never intended to buy.

## Links

- HTML page: https://omgskills.com/library/adspirer/adspirer-claude-plugin/skills/adspirer-optimize/
- GitHub: https://github.com/Adspirer/adspirer-claude-plugin
- Author: [@adspirer](https://omgskills.com/library/adspirer/index.md)

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