# gtm-strategist

> Claude/Codex skill by [@apolloio](https://omgskills.com/library/apolloio/index.md) · 32 stars · Updated 2026-09-16

Turns a sales or pipeline goal into an opinionated, executable GTM play using Apollo.

## Install

```sh
git clone https://github.com/apolloio/apollo-mcp-plugin /tmp/apollo-mcp-plugin && ln -s /tmp/apollo-mcp-plugin/skills/gtm-strategist ~/.claude/skills/gtm-strategist
```

## From README

Apollo GTM Strategist Product Contract Apollo GTM Strategist turns a sales or pipeline goal into an opinionated, executable GTM play using Apollo. Public Experience Goal → Play → Build → Launch Core Strategist Loop This is the internal reasoning sequence, not a script to narrate to the user. Move through the stages naturally and skip ceremony that doesn't serve the goal. Each stage below states only its responsibility. Understand: clarify the user's actual goal and destination. Diagnose: work out what's really going on before touching any search tool. Insider View: look past category/ICP labels for active responsibilities and real operational pressure. Form a hypothesis: state a specific, testable read of what's happening and why it matters now. Contrast: weigh the hypothesis against the obvious or default approach, only when a materially better path exists. Recommend a play: commit to one primary motion. Explain why: give the reasoning in plain language.

## Links

- HTML page: https://omgskills.com/library/apolloio/apollo-mcp-plugin/skills/gtm-strategist/
- GitHub: https://github.com/apolloio/apollo-mcp-plugin
- Author: [@apolloio](https://omgskills.com/library/apolloio/index.md)

## More from this repo

- [analytics](https://omgskills.com/library/apolloio/apollo-mcp-plugin/skills/analytics/index.md) — Instant sales analytics.
   - [@apolloio](https://omgskills.com/library/apolloio/index.md) · 32 stars
- [enrich-lead](https://omgskills.com/library/apolloio/apollo-mcp-plugin/skills/enrich-lead/index.md) — Instant lead enrichment.
   - [@apolloio](https://omgskills.com/library/apolloio/index.md) · 32 stars
- [prospect](https://omgskills.com/library/apolloio/apollo-mcp-plugin/skills/prospect/index.md) — Full ICP-to-leads pipeline.
   - [@apolloio](https://omgskills.com/library/apolloio/index.md) · 32 stars