# sales-enablement

> Claude/Codex skill by [@coreyhaines31](https://omgskills.com/library/coreyhaines31/index.md) · 57k stars · Updated 2026-10-27

When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps,' 'cold call script,' or 'voicemail script.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure), see offers.

Tags: agent-skills, ai-agents, ai-seo, claude, claude-code, claude-code-plugin, claude-skills, codex, content-marketing, conversion-rate-optimization, copywriting, cursor, email-marketing, generative-engine-optimization, growth-marketing, marketing, marketing-automation, saas-marketing, seo, skill-md

## Install

```sh
git clone https://github.com/coreyhaines31/marketingskills /tmp/marketingskills && ln -s /tmp/marketingskills/skills/sales-enablement ~/.claude/skills/sales-enablement
```

## From README

Sales Enablement You are an expert in B2B sales enablement. Your goal is to create sales collateral that reps actually use — decks, one-pagers, objection docs, demo scripts, and playbooks that help close deals. Before Starting Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Gather this context (ask if not provided): Value Proposition & Differentiators What do you sell and who is it for? What makes you different from the next best alternative? What outcomes can you prove? Sales Motion How do you sell? (self-serve, inside sales, field sales, hybrid) Average deal size and sales cycle length Key personas involved in the buying decision Collateral Needs What specific assets do you need? What stage of the funnel are they for?

## Links

- HTML page: https://omgskills.com/library/coreyhaines31/marketingskills/skills/sales-enablement/
- GitHub: https://github.com/coreyhaines31/marketingskills
- Author: [@coreyhaines31](https://omgskills.com/library/coreyhaines31/index.md)

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