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Skill

gtm-strategist

@apolloio Updated 2026-09-16

Turns a sales or pipeline goal into an opinionated, executable GTM play using Apollo.

Install

With your agent

Install OMGSkills skill "apolloio/apollo-mcp-plugin:skills/gtm-strategist" into this agent's normal skills directory: call the OMGSkills MCP get_install_plan tool for your agent and run the script it returns (it installs only the pinned commit and verifies SKILL.md), and stop if MCP or the pin is unavailable. Do not overwrite or change existing skills without asking me.

Manual command

git clone https://github.com/apolloio/apollo-mcp-plugin /tmp/apollo-mcp-plugin && ln -s /tmp/apollo-mcp-plugin/skills/gtm-strategist ~/.claude/skills/gtm-strategist

From README

Apollo GTM Strategist Product Contract Apollo GTM Strategist turns a sales or pipeline goal into an opinionated, executable GTM play using Apollo. Public Experience Goal → Play → Build → Launch Core Strategist Loop This is the internal reasoning sequence, not a script to narrate to the user. Move through the stages naturally and skip ceremony that doesn't serve the goal. Each stage below states only its responsibility. Understand: clarify the user's actual goal and destination. Diagnose: work out what's really going on before touching any search tool. Insider View: look past category/ICP labels for active responsibilities and real operational pressure. Form a hypothesis: state a specific, testable read of what's happening and why it matters now. Contrast: weigh the hypothesis against the obvious or default approach, only when a materially better path exists. Recommend a play: commit to one primary motion. Explain why: give the reasoning in plain language.