Download for MacApple silicon, macOS 14+
Skill

pestel-analysis

@deanpeters Updated 2026-10-16

Analyze political, economic, social, technological, environmental, and legal forces. Use when external market shifts could materially affect a product, roadmap, or strategy.

ai-agentsai-product-managementclaude-skillspm-frameworksproduct-management

Install

With your agent

Install OMGSkills skill "deanpeters/product-manager-skills:pestel-analysis" into this agent's normal skills directory: call the OMGSkills MCP get_install_plan tool for your agent and run the script it returns (it installs only the pinned commit and verifies SKILL.md), and stop if MCP or the pin is unavailable. Do not overwrite or change existing skills without asking me.

Manual command

git clone https://github.com/deanpeters/Product-Manager-Skills /tmp/Product-Manager-Skills && ln -s /tmp/Product-Manager-Skills/skills/pestel-analysis ~/.claude/skills/pestel-analysis

From README

Purpose Conduct a systematic analysis of macro-environmental factors—Political, Economic, Social, Technological, Environmental, and Legal—that could impact your product or project. Use this to identify external opportunities and threats, inform strategic planning, assess market entry risks, and make data-driven decisions about product direction in the context of broader forces beyond your control. This is not internal analysis—it's outward-facing assessment of the big-picture forces shaping your product's environment. Input Works best with: The product, market, or strategic decision the analysis should serve. Also useful: Geography, time horizon, and which forces you already suspect matter most. Anything supplied with the invocation itself — text after the skill name, a pasted context dump, or an appended ARGUMENTS: line — counts as answers already given. Use it and skip whatever it covers; don't re-ask. Arriving empty-handed? That works too.