outreach-research
Builds a reusable outreach positioning brief: what the user's company sells, to which personas, with what proof, and against which competitors. Use when asked to build, review or update a positioning brief (including a pasted lusha-outreach-brief), run outreach research, or work out what to say to prospects before drafting ("lusha outreach brief"). Not for drafting emails: use outreach-sequence once a brief exists.
Install
With your agent
Install OMGSkills skill "lusha-oss/lusha-mcp-plugin:skills/outreach-research" into this agent's normal skills directory: call the OMGSkills MCP get_install_plan tool for your agent and run the script it returns (it installs only the pinned commit and verifies SKILL.md), and stop if MCP or the pin is unavailable. Do not overwrite or change existing skills without asking me.
Manual command
git clone https://github.com/lusha-oss/lusha-mcp-plugin /tmp/lusha-mcp-plugin && ln -s /tmp/lusha-mcp-plugin/skills/outreach-research ~/.claude/skills/outreach-researchFrom README
Outreach Research Purpose Stage 1 of Lusha's outreach pair. Capture, once, what the user's own company sells, to whom, with what proof and against which competitors, as a portable Markdown brief, lusha-outreach-brief.md. Stage 2, outreach-sequence, drafts copy from it. The user is a Lusha customer (a RevOps engineer, SDR, marketer or founder) pitching their own product: never pitch Lusha. Prerequisites None beyond the conversation. This skill makes no Lusha calls. A host web-search tool is optional; without one, work from documents, the user's answers and prior knowledge. Instructions Rules Text only. Call no Lusha MCP tool. Host tools only on the user's grant. Read a file only when the user attaches, pastes or @-mentions it; never search the filesystem for a brief. Offer a web search and run it only once the user accepts. Write to disk only after the user confirms the path (Step 5). No invention.
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