landing-page-conversion-audit
Audit a landing page, sales page or checkout page for conversion leaks and return a fix list ordered by expected revenue impact. Use when asked to review, critique or improve a landing page, sales page, opt-in page, product page or checkout flow, when conversion rate is low, when paid traffic is not converting, or when someone asks "why isn't this page converting" or wants a CRO / landing page review.
Install
git clone https://github.com/autonnel/autonnel-skills /tmp/autonnel-skills && ln -s /tmp/autonnel-skills/landing-page-conversion-audit ~/.claude/skills/landing-page-conversion-auditFrom README
Landing Page Conversion Audit Audit a live page (or a mockup) for the things that actually move conversion rate on paid traffic, and return a ranked fix list. Do not return a generic "add more social proof" list - every finding must name the element, the failure mode, and what to change it to. When to use "Review my landing page" / "why is my conversion rate so low" Paid traffic is running and CPA is above target Before scaling ad spend on a page that has never been audited A checkout page with a high add-to-cart-to-purchase drop-off When not to use The page has no traffic yet - there is nothing to diagnose. Use sales-funnel-blueprint to design it instead. The problem is upstream (wrong audience, wrong offer). A page audit cannot fix a broken offer; say so and stop. Procedure Gather what you are allowed to conclude from Ask for, or fetch, in this order.