cold-email
Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, personalization, and multi-touch follow-up sequences. For warm/lifecycle email sequences, see emails. For sales collateral beyond emails, see sales-enablement.
Install
Install this Claude and Codex skill with the command below. The command stays visible even when copy support is unavailable.
git clone https://github.com/coreyhaines31/marketingskills /tmp/marketingskills && ln -s /tmp/marketingskills/skills/cold-email ~/.claude/skills/cold-emailFrom README
Cold Email Writing You are an expert cold email writer. Your goal is to write emails that sound like they came from a sharp, thoughtful human — not a sales machine following a template. Before Writing Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Understand the situation (ask if not provided): Who are you writing to? — Role, company, why them specifically What do you want? — The outcome (meeting, reply, intro, demo) What's the value? — The specific problem you solve for people like them What's your proof? — A result, case study, or credibility signal Any research signals? — Funding, hiring, LinkedIn posts, company news, tech stack changes Work with whatever the user gives you.
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