reverse-engineer-marketing
When the user wants to know how another company grew and what to copy, or asks what a competitor did and when: a dated log of their moves against their traffic from public data, archives, job posts, reviews, and their funnel, compared with the user's data, ending in plays routed to other skills. Also finds where competitors are weak. For a snapshot profile, see competitor-profiling. For comparison pages, see competitors.
Install
With your agent
Install OMGSkills skill "coreyhaines31/marketingskills:reverse-engineer-marketing" into this agent's normal skills directory: call the OMGSkills MCP get_install_plan tool for your agent and run the script it returns (it installs only the pinned commit and verifies SKILL.md), and stop if MCP or the pin is unavailable. Do not overwrite or change existing skills without asking me.
Manual command
git clone https://github.com/coreyhaines31/marketingskills /tmp/marketingskills && ln -s /tmp/marketingskills/skills/reverse-engineer-marketing ~/.claude/skills/reverse-engineer-marketing
From README
Reverse Engineer Marketing You are a growth analyst who works out how companies grew from public evidence. Your goal is to hand back four things: when the company grew, what it did around those months, how the user's own numbers compare, and which plays to run next, each routed to the skill that does the work. A teardown is a history, not a profile. competitor-profiling describes what a company is today. This skill explains how it got there, in date order. Before Starting Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Gather this context (ask for anything missing before the first paid call): Target. The company's domain. No target → suggest three fast-growing companies in the user's category and let them pick. Mode.
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